Who we are
DC Remapping Ltd ("we", "us", "our") is a performance tuning business specialising in BMW and VAG platform vehicles. We operate from:
DC Remapping Ltd
Unit 20 Trinity Court, Birchwood, Warrington, Cheshire, WA3 6QT
Email: sales@dcremappinguk.com
Telephone: 01925 819002
Website: www.dcremappinguk.com
We are the data controller for the personal information collected through this website and our business operations. This policy explains what personal data we collect, why we collect it, and what rights you have in relation to it.
This policy applies to all visitors to our website and all customers and enquirers who contact us. It is written in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data we collect
We collect personal data in the following ways:
Information you give us directly
When you submit a quote request, book an appointment, contact us by email or phone, purchase a gift card or product from our shop, or apply for finance, you may provide:
- Your name
- Email address
- Phone number
- Vehicle registration number and vehicle details (make, model, engine, modifications)
- Address (for invoicing or finance purposes)
- Payment information (processed by our payment provider, we do not store card details)
- Any additional information you choose to include in your message
Information collected automatically
When you visit our website, we and our third-party service providers automatically collect certain technical information, including:
- IP address
- Browser type and version
- Device type and operating system
- Pages visited and time spent on each page
- Referring website or search terms used to find us
- Date and time of your visit
This information is collected via cookies and similar tracking technologies. See section 5 for full details.
Information from third parties
We may receive information about you from third parties such as finance providers if you apply for 0% finance through our website.
How we use your data
| Purpose | What we do | Lawful basis |
|---|---|---|
| Responding to enquiries | We use your name, email, phone and vehicle details to respond to quote requests and general enquiries | Legitimate interests / Pre-contractual steps |
| Booking & appointment management | Confirming, managing and following up on tuning appointments | Contract performance |
| Providing our services | Carrying out ECU remapping, gearbox tuning, diagnostics and related services | Contract performance |
| Invoicing & payment | Raising invoices, processing payments and maintaining financial records | Contract performance / Legal obligation |
| Finance applications | Passing relevant information to our 0% finance provider to process your application | Consent / Contract performance |
| Improving our website | Using analytics data to understand how visitors use our site and improve the experience | Legitimate interests |
| Targeted advertising | Using Facebook Pixel data to show relevant ads to people who have visited our website | Consent (via cookie consent) |
| Legal compliance | Maintaining records as required by law (e.g. HMRC, Companies House) | Legal obligation |
We will never sell your personal data to third parties, and we will never use it for purposes incompatible with those described above without first obtaining your consent.
Lawful basis
Under UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following:
Contract performance
Where processing is necessary to fulfil a contract with you, or to take steps at your request before entering into a contract, for example, handling your booking or providing the tuning service you have paid for.
Legitimate interests
Where we have a legitimate business interest in processing your data, provided this does not override your rights and interests. This covers responding to enquiries, basic website analytics, and following up with customers after a service.
Legal obligation
Where we are required by law to process your data, for example retaining financial records for HMRC purposes.
Consent
Where we use non-essential cookies (including Facebook Pixel and analytics cookies), we ask for your consent via our cookie banner before activating them. You may withdraw consent at any time.
Cookies & tracking
Our website uses cookies, small text files stored on your device. We use the following categories:
Strictly necessary cookies
These are required for the website to function and cannot be switched off. They include session cookies set by our Wix hosting platform and cookies that remember your cookie preferences.
Analytics cookies
We use Wix Analytics to understand how visitors use our website (e.g. which pages are most visited, how long visitors stay). This data is aggregated and does not identify you personally. These cookies are only placed with your consent.
Marketing cookies (Facebook Pixel)
Our website uses the Facebook Pixel (ID: 698779918025949), a tracking tool operated by Meta Platforms Ireland Ltd. The Pixel allows us to:
- Measure the effectiveness of our Facebook and Instagram advertising
- Show relevant ads to people who have previously visited our website (remarketing)
- Build custom audiences for advertising on Meta platforms
The Pixel sends browsing data to Meta. Meta may transfer this data to servers outside the UK. For more information, see Meta's Data Policy. These cookies are only placed with your consent.
Managing cookies: You can manage or withdraw your cookie consent at any time using the cookie settings on our website. You can also control cookies through your browser settings, see your browser's help documentation for instructions. Note that disabling cookies may affect the functionality of some parts of the website.
Third parties
We share data with third parties only where necessary. The main parties are:
| Third party | Purpose | Data shared |
|---|---|---|
| Wix.com | Website hosting platform | All data submitted via website forms; technical visitor data |
| Meta (Facebook) | Advertising and remarketing via Facebook Pixel | Browsing data (with consent) |
| 0% Finance provider | Processing finance applications | Name, address, contact details (if you apply for finance) |
| Payment processor | Processing card payments | Payment transaction data (card details are not stored by us) |
| Email / communication tools | Sending booking confirmations and replies | Name and email address |
All third parties we work with are required to handle your data securely and in accordance with applicable data protection law. We do not sell personal data to third parties for their own marketing purposes.
International transfers
Some of our third-party providers (including Meta/Facebook and Wix) may transfer data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK ICO, or we rely on the provider's ICO-recognised adequacy mechanisms.
How long we keep it
We retain personal data only for as long as necessary for the purposes described in this policy, or as required by law:
| Data type | Retention period | Reason |
|---|---|---|
| Customer records (name, contact details, vehicle, service history) | 6 years after last interaction | Statutory limitation period for contract disputes |
| Financial / invoicing records | 6 years from end of the relevant tax year | HMRC requirement |
| Enquiry emails (where no booking results) | 12 months | Legitimate interest in following up |
| Website analytics data | 26 months (Wix Analytics default) | Understanding website performance |
| Cookie consent records | 12 months | Demonstrating compliance |
When data is no longer required, it is securely deleted or anonymised.
Your rights
Under UK GDPR, you have the following rights in relation to your personal data:
Right of access
You can request a copy of the personal data we hold about you (a Subject Access Request).
Right to rectification
You can ask us to correct inaccurate or incomplete personal data we hold about you.
Right to erasure
You can request that we delete your personal data where there is no longer a lawful reason to keep it.
Right to restrict processing
You can ask us to pause the processing of your personal data in certain circumstances.
Right to data portability
You can request your data in a structured, machine-readable format to transfer to another organisation.
Right to object
You can object to processing based on legitimate interests, including direct marketing and profiling.
Rights related to automated decisions
You have the right not to be subject to decisions made solely by automated processing where they significantly affect you.
Right to withdraw consent
Where we rely on consent (e.g. for marketing cookies), you can withdraw it at any time without affecting earlier processing.
To exercise any of these rights, contact us using the details in section 10. We will respond within one calendar month. We do not charge a fee for reasonable requests.
Identity verification: To protect your privacy, we may need to verify your identity before processing a rights request. We will ask for the minimum information necessary to do this.
Security
We take the security of your personal data seriously. Measures we have in place include:
- All data transmitted between your browser and our website is encrypted using TLS (HTTPS)
- Our website is hosted on Wix, which maintains ISO 27001 certification and SOC 2 Type II compliance
- Access to customer data is restricted to those who need it to perform their role
- We do not store payment card details, payments are processed by PCI-DSS compliant third-party providers
No method of electronic transmission or storage is 100% secure. If you believe your data has been compromised, or if you suspect a security incident relating to our business, please contact us immediately at sales@dcremappinguk.com.
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the ICO within 72 hours and inform affected individuals without undue delay where required by law.
Contact & complaints
If you have any questions about this privacy policy, wish to exercise your data rights, or have a concern about how we handle your personal data, please contact us:
DC Remapping Ltd, Data queries
Making a complaint
We hope to resolve any concern you raise directly. However, if you are not satisfied with our response, you have the right to lodge a complaint with the UK's data protection regulator:
Information Commissioner's Office (ICO)
Website: ico.org.uk
Helpline: 0303 123 1113
Post: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Changes to this policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. The date at the top of this page will always show when it was last revised. Where changes are significant, we will take reasonable steps to notify you.